Improving the likelihood of compliance
to emergency text alerts
An effective emergency text alerting system addresses a number variables: familiarity with the system, trust in the source, reserving for serious incidents only, number of messages sent and text alert content. In this post we take a closer look at the different factors highlighted in a recent research paper that can help improve the likelihood of compliance to text alerts sent in an emergency.
Programmable text alerts – requirement summary
For a critical text alert message to have maximum impact and generate the desired response, a number of different message components may need to be included. Through Alerting Hub’s API you can incorporate all of them into your solution.
- Sender ID – Instil confidence in respondents that the message being received is genuine and deserves attention.
- Multi-part message – Enable longer messages to be concatenated rather than split into multiple SMS messages
- Reply address – Where it is vital that a recipient provides confirmation that they are okay or perhaps require help a reply address (mobile number) can be provided.
- Embedded URLs – include links to event specific landing pages, where recipients can gain further information and guidance.
- Embedded phone number – Include phone numbers within the message to enable recipients to call for assistance.